Privacy Policy

Introduction

Your privacy is very important to us. Accordingly, we carry out our business activities in full respect of essential data protection principles such as lawful, fair and transparent personal data processing, as well as accountability.

We wish to provide our customers with a clear overview of our personal data processing practices. Accordingly, we have developed this privacy policy (hereafter the “Policy”) for you to understand how we collect, use, and communicate your personal information.

Finally, we wish to remind you of the rights you have over said information.

Essential definitions

Personal data (or Data) refers to all information relating to a natural person identified or identifiable, directly or indirectly, by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

Processing means any operation performed on Personal Data, whether or not by automated means, including but not limited to collecting, recording, structuring, altering, retrieving, consulting, disclosing or erasing said data.

Data subject: a natural person who can be identified or is identifiable, directly or indirectly, by means of personal data processing.

Other definitions used in this Policy shall have the meanings set forth by the GDPR. In this regard, FireFox Studio acts as data controller for the purposes of the Applicable Law.

About the collection and use of your Personal Data

We can collect the following types of data:

1. Information relating to your identity (name, contact email, phone number, location)
2. Identity of the gaming console or device
3. Internet provider and IP address (traffic sources)
4. Visitor behaviour, including purchase history and time spent playing games
5. Any additional information you may provide when using the contact form

This collection is made for the purposes below:

1. Assess feedback from gamers and customers to improve our products and services
2. Demographic studies to measure community engagement and develop new games for the right audiences

Also, collection of Personal Data can be made on the basis of your consent:

1. Internal marketing purposes
2. To process your request and answer your questions

Please be aware that regarding the purposes above, you are free to withdraw your consent at any time. If you choose to do so, you will no longer be able to gain access to new levels and services. Regardless, personal data Processing carried out prior to your consent withdrawal will remain lawful.

Sharing of your information

We may share your information with certain third parties in the following circumstances:

Third Party Service Providers

We may provide your information to third party companies that perform services on our behalf, including, without limitation, data analysis, marketing services, promotional events, e-mail campaigns, hosting services, and customer service or support. Such third party companies may access your personal information, but are required to use it solely as directed by us for performing requested services.

Affiliate Marketing

We may share your information with third party companies for affiliate marketing if such disclosure is reasonably necessary to conduct, administer, or fulfill such a marketing activity. We will take commercially reasonable efforts to ensure that such third party companies use your information shared by us in compliance with any applicable laws or regulations and solely for the above-mentioned purposes.

Advertising of Third Party Products/Services

We will not actively share personal information with third party advertisers for their direct marketing purposes unless we obtain your consent. We may share (a) aggregated information (information about you and other users collectively, but not specifically identifiable to you); (b) anonymous information; and (c) certain technical information (including IP addresses, MAC addresses for mobile devices, and mobile device IDs) to develop and deliver targeted advertising in the third party advertiser's website or application. We may also allow advertisers to collect these and similar types of information and they may share it with us and/or use it for advertising. Advertisers may collect this information through the use of a variety of tracking technologies, including, without limitation, browser cookies and web beacons. The information collected may be used to offer you targeted ads to personalize your user experience by ensuring that advertisements for products and services you see will appeal to you, a practice known as behavioral advertising, and to undertake web analytics (i.e. to analyze traffic and other end user activity to improve your experience).

How do we secure your personal data?

We will protect personal information by reasonable security safeguards against loss or theft, as well as unauthorized access, disclosure, copying, use or modification.

Also please note that email and messaging systems are not considered secure, so we discourage you from sending us personal information through these mediums.

If you have questions regarding the security measures, please reach us through our Feedback page or email our support team.

Links to other sites

Our Service may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Policy concerning children

We do not knowingly collect any personal information from children under the age of 13 without parental guidance. Children under the age of 13 should only use our Service with parental guidance. If we learn that we have inadvertently gathered personal information from children without parental guidance, we will take reasonable measures to promptly erase such information from our records.

Questions

If you have any questions regarding our Privacy Policy and/or practices, please feel free to contact us through our Feedback page, or send us an email. We're happy to help.